EMC Field Tested

Join the Tester Herd

At the Equestrian Mums Club, life rarely happens in perfect conditions! So, we’re creating a place for real-life product testing that’s yet to be widely seen in the mainstream equestrian media.

Products aren’t tested in pristine tack rooms or glossy show yards. They’re tested in muddy gateways, between school runs, after sleepless nights, at last-minute competitions and in those chaotic mornings when you’re juggling ponies, children and work.

EMC Field Tested is powered by a community that needs reliability. The product has to work - not just be nice to look at.

So, this space is for…
No fluff.
No staged reviews.
Just real, honest experiences from the saddle, the stable and the school gate.

Real products.
Real equestrian parents.
Real life.

How EMC Field Tested works

  1. Brands submit products they would like the EMC community to test.

  2. We match the product with suitable community members based on lifestyle, horses, children and real-world use.

  3. Our testers put the product through it’s paces… in everyday life (not a five-minute photoshoot!).

  4. They report back honestly with their experience, photos and practical feedback.

  5. We publish the reviewon the EMC platform so the wider community can benefit.

…because, the best recommendations come directly from the horse’s mouth!

  • The EMC community represents a unique group of riders balancing horses, families and careers. Products have to work in real life - not just look good online or in a catalogue.

  • If something works brilliantly, we’ll say so.
    If something doesn’t suit our testers, we’ll say that too.

    Trust and authenticity is the foundation of EMC, and that will always come first.

  • Reviews focus on what matters most:

    • durability

    • ease of use

    • real-life value

    • time-saving features

    • whether it actually helps equestrian parents

What makes
EMC Field Tested different?

  • Our Testers

    Contributors include:
    - amateur riders
    - grassroots competitors
    - professional riders
    - pony club parents
    - working parents managing horses
    - riders returning after children
    - multi-horse families
    - first-time horse owners

    In short… the people actually buying and using these products.

    Join the herd

For Brands

The EMC community is built on trust, honesty and shared experience.

EMC Field Tested gives brands the opportunity to place products in the hands of genuine equestrian parents and receive authentic feedback from the people who actually live this lifestyle.

If you’d like to submit a product for consideration, please complete our form.

Submit a product for Field Testing